Although it would be wrong to say that we misled you in saying that there would be no Moormann furniture at IMM Cologne. There was one piece. A brave, young Strammer Max Not in Cologne however as representative of his designer or producer, but as the Global Ambassador of an idea so genial, so eye wateringly simple, so necessary, that we're more than a little twisted with jealousy at not having thought it up ourselves: World Furniture Day. Looking to put the fun back into furniture the
read moreThere are very few major designer furniture producers who are prepared to risk truly inventive design. The exception, as in so many facets of the industry, is Nils Holger Moormann. Although the basic look and feel of Moormann furniture rarely changes, the functionality and conceptual basis always does. And with Strammer Max, Max Frommeld has helped Moormann, once again, move the borders of what is acceptable in designer furniture. Who else would even consider a design that requires using
read moreAs our old snowboard buddy used to say "Beaten tracks are for beaten men". And as everyone who deliberately strays from the conventional path knows sometimes you push it too far, take too many risks, lose control, break several limbs, are out of action for months and must begin all over again. Or if you know what you are doing, the conditions are right, you have the talent and just that pinch of luck you might just have the ride of your life - a ride that leaves you longing for the same,
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