There are some design blogs who simply retype press releases, resize press photos and abracadabra - a blog post. Our standards are a little higher. Which is why we visit design fairs, design weeks, design competitions and design exhibitions. Because only by talking to designers, talking to producers and by actually testing the products can you decide if the PR hype is justified. The minus is of course that design fairs being the new film festivals - our schedule is an absolute nightmare.
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