new at (smow): MAXintheBOX from perludi

We know. We know.

It looks like our MAXintheBOX designersopen post was simply advertising for (smow)

Yet ironically it wasn’t.

We were at the designersopen press launch on the Friday- and the (smow)boss was there on the Saturday.
And by the time we saw the (smow)boss on the Tuesday, the deal was in the sack and MAXintheBOX was in the (smow)catalogue.

And that genuinely should be a lesson to all young designers out there – such design shows can bring success, if your project is immediately commercially realisable.

And not a fridge that doubles as a teleportation module.

We stick by our words from November… and all further information can be found at the smow MAXintheBOX page.

MAXintheBOX - great