DMY Berlin: be Berlin(2)

Berlin didn’t become the pulsating metropolis its is by blithely doing what everyone else does.

Oh no, Berlin became Berlin because it was Berlin.

And now so that we all can bathe in wonder of what “Berlin” means, the city marketing authorities have started an education programme, “be Berlin“, in which they instruct us all how we too can be like them.

And in conjunction with the DMY design festival, (smow)blog can exclusively reveal a few secrets as to how you too can “be Berlin”

be Berlin Tip 2: Public access wellington boots

How often have you been waiting at the traffic lights, when all of a sudden you notice that, on account of a leak in your shoe, your socks are wet.  Every day. Therefore, in Berlin the city government make wellington boots freely available for all. It costs a couple of euros, but citizens with dry feet are more creative citizens. The end of the Cold War has its roots in this unique Berlin arrangement.

And so go on, hang wellington boots from traffic lights, and be Berlin.

be Berlin Tip 2: Public access wellington boots